Wednesday, October 29, 2008

"7 Secrets to Explode your eBook Sales!" Part 2

by: Bluedolphin Crow
Secret #2: Creating your Marketing Timeline for Success!Aho!You can increase your sales and free time by creatingyour own marketing timeline. Marketing timelines are essential for all Internet businesses. They providenot only organization but a truly well defined goalsheet as well. To understand your timeline is to understand your business. Can you really know where you are goingif you don't have a goal? I think not! Can youreally tell how well you are doing if you are notlogging your results? I think not again! Canyou really tell what your profit margin is at this moment and will be next month at this timewithout tracking your sales, goals and future plans?Well I think you know my answer by now. There is tons of internet marketing "How To" infiramtion online. However have you noticed veryfew people teach you how to organize your information?Well, now you will know.My marketing timelines include: goals present andfuture, Action plans for today and tomorrow as wellas next month, and last but definitely not least you have a sales tracker as well.Ok. Now take out a sheet of paper, and for computerlovers, open up your word processing program.Let's begin with our goal sheet.On top of the page in BIG letters type: Goal Sheet - Short TermNow grab another piece of paper, or another page, and on the top of that one in BIG letters type: Goals - Long TermNext page write in BIG letters: Action Steps - Short term And another page in BIG letters: Action Steps - Long termOne last page in BIG letters write: SALESNow you have the foundation you need to begin reallyunderstanding your ebusiness as it grows and matures.Grab a file folder, or on the computer, make a file folder that says: "Marketing Timeline." This folder will hold all your files.

Page one: Short term Goals: Make 3 columns. Column 1: Date Column 2: GoalColumn 3: Date completed Goal
Page two: Goals - Long Term: Make 3 columns. Column 1: Date Column 2: Goal Column 3: Date Completed Goal.
Page 3: Action Plans short term: Make 3 columns. Column 1: Date. Column 2: Action Steps. Column 3: Date Completed Action Steps.
Page 4: Action Plans - Long term: Make 3 columns. Column 1: Date. Column 2: Action Steps. Column 3: Date Completed Action Step.
Page 5: Sales tracking - Make 3 columns: Column 1: dateColumn 2: Sales Column 3: Continuing Total.
I can hear a lot of you out there groaning, "there must be a way to automate this!" and yesthere is! However, I want you to do it manuallywhen you first start your ebusiness. I have found thatthis will not only show you how you are doing and whereyou are and what has to be done to get to where youwant to go. It also helps to seat all the informationin your unconscious brain. Walla! Automating the Brain!
Really, I am serious. By doing this manually you willlearn a lot more in the beginning and not have to learnit as you go along. For those of you that can't wait to automate, I have included links to a lot of automated services and software in my eBook: "eBook Marketing Secrets Revealed."Have a great week!

for more information please visit www.honostreview.com

5 Deadly Viral Ebook Marketing Mistakes and How to Avoid Them

by: John Hocking
Creating a viral ebook marketing campaign can be one of theeasiest and most effective ways to promote your productor website.Before you begin writing your viral ebook, you needto know the 5 most common mistakes that can cost youtime and potential income.

1) Never Link Directly to Content You Do Not ControlYou should always use redirect links placed on your ownserver instead of direct links to affiliate programs.You never know when the program you are promoting willchange the way its affiliate links work or go out of business. Using redirect links allows you to quicklyreplace the affiliate links with the new version orredirect to a similar product.I can not stress enough how important this step is to you.Once you launch your viral ebook, you can not get it backto make changes to it. Using redirect links will preventdead links and lost profit.

2) Avoid Using Dated Information By Providing Too SpecificDetails.Do not talk about free trials or time specific discounts.The affiliate program you are promoting my not always beoffering the trials or discounts. You will anger your readersif they can not get the bargains you promised.You should also avoid statements like "Just Released" or "Just Launched!". The program you are talking about mayhave been around for years but the time your reader getsyour ebook.

3) Never Include Information You Do Not Want All Over The World.Because of the viral nature of your ebook, it will eventually spread to every corner of the world.If you include personal information like your home phoneor your cell phone number, you may be unpleasantly awakened at all hours of the night. The person in England or Japan, may not be aware you live in United States.It is best to provide only an email address or autoresponderfor the initial contact.

4) Do Not Brand The Ebook YourselfPutting yourself in the position of having to manuallybrand and send each copy of the ebook is a sure way to turn your campaign into NIGHTMARE.You may be thinking, "What's the BIG DEAL?"Let imagine for a moment that your ebook starts out slowlyand only 10 people request a branded version the first week. It takes you about 6 minutes per ebook to brand it and sendit to the user. You have just given up an hour of your life.Now those 10 people each give it away to 10 people thatalso request branded versions. You now have 100 new requestsat 6 minutes each. Now were are talking 60 hours.As you can see with each passing generation, you willquickly become unable or unwilling to fulfill requests.The solution is to give your carriers the ability and instructions to rebrand the ebooks themselves. This willtake you out of the loop and allow your virus to growexponentially unattended.

5) Do Not Forget To Launch A New Window For External Links When linking to any information not found directly inyour ebook, you should always open a new window. Manysales processes use javascript that could cause compatiblyproblems if viewed within your ebook.It would be terrible if a viewer where ready to buy aproduct based on your reccomendation but was unable to because you failed to include this simple step.

Avoiding these 5 simple viral ebook marketing mistakes will greatly increase the profitability of your campaign whileavoiding the pitfalls.

For more information please visit www.honostreview.com

3 Reasons eBook Publishers Need AutoResponders

by: David Hallum
I'll bet you think ebook publishers don't needautoresponders, am I right? Well they do!And here's why...
#1. If you publish more than one ebook,why not make up a list of your titlesand call it a catalog. Then place yourlist on a autoresponder, then you couldtell people to send a blank email to your autoresponder to get your freecatalog via email.
#2. If your ebook is in EXE format, somepeople will be afraid to buy and/ordownload it. You could place a copyof any reviews you have of your ebookon a autoresponder along with a samplechapter. This way people could get a peek at your ebook contents, plus their fears would be eased by knowing that someone else has bought, downloaded and reviewed your ebook.Reason
#3Let's say you use one or both of the above, but still no one buys or downloads your ebook/s. Let me ask you this, "Did you send them afollow-up message?" You do know that most people need see your offer at least 3-5 times before they will make a decision. Don't you?Well now that you know, you will need a autoresponder that can automaticallyfollow-up for you. This way you only need to set it up once then let it do the work for you.I found a company that will not only give you free follow-up autoresponders, they will alsopay you to help them give them away.Here are some of the features they offer:
*Instant, reliable delivery (in only 10 to 30 seconds!)
*Unlimited, reliable follow ups (up to 5, even 10 times!)
*Unlimited message length
*Unlimited message changes
*Control Panel Interface is easy and simple
*Powerful personalization features
*Database of your prospects' e-mail addresses
*Powerful mailing list management features
*AOL and WebTV friendly
Let's see your prospects' request your information via e-mail and they get it in a matter of seconds. Then their names and e-mail addresses will be added to your database and then the system schedules delivery of the next follow up messages (at a time you decide on forthe next follow-up message to go out) all automatically.
This is a completely FREE service and very easy to set up. After you're done setting it up, your ebook marketing machine will be working for you 24-7. Still thinkebook publishers don't need autoresponders?

For more information please visit www.honostreview.com